New Coaching Manifesto

Obviously a great viral marketing strategy. I think this is truly amazing and captivating to watch a complete stranger “guess” the details of your personality! So amazing, I just had to share it with others! Enjoy!

Milana

How you look at coaching can make or break your business.

In my book Coaching Millions I define coaching as a “methodology–a strategy used by thousands of eople worldwide to inspire, motivate, and evoke positive change in he lives of others.”

While this is true conceptually, in practical business terms, coaching is an extension of your expertise.

Whatever you’re an expert in, that’s what you should offer coaching on. If your expertise is not specific or narrow enough, define it better.

Most coaches look at coaching as a stand-alone service and in their mind they’re starting a brand new business from ground zero. And THAT’S the #1 reason building a coaching business is like pulling teeth - constant struggle, never-ending networking to get clients, and complete and total frustration about lack of results.

So, as you look at your coaching business today, is coaching an extension of what you already good at? Or something completely independent of everything you’ve accomplished previously?

Would love your comments.